Code of Ethics

 

If you are looking are an employer group looking for an agent to help you navigate the ever changing waters of Health Care Reform, we encourage you to select a CAAHU member.  If you are an agent looking to affiliate with an association that will protect your rights, hold all members to high standards and continually look for ways to enhance the health insurance experience for both customers and agents alike, you should consider joining the Capital Area AHU.  All members follow the code of ethics listed below:

  • To hold the selling, service and administration of health insurance and related products and services as a professional and public trust and do all in my power to maintain its prestige.
  • To keep paramount the needs of those whom I serve.
  • To respect my clients' trust in me, and to never do anything which would betray their trust or confidence.
  • To give all service possible when service is needed.
  • To present policies factually and accurately, providing all information necessary for the issuance of sound insurance coverage to the public I serve.
  • To use no advertising which I know may be false or misleading.
  • To consider the sale, service and administration of health insurance and related products and services as a career, to know and abide by the laws of any jurisdiction Federal and State in which I practice and seek constantly to increase my knowledge and improve my ability to meet the needs of my clients.
  • To be fair and just to my competitors, and to engage in no practices which may reflect unfavorably on myself or my industry.
  • To treat prospects, clients and companies fairly by submitting applications which reveal all available information pertinent to underwriting a policy.
  • To extend honest and professional conduct to my clients, associates, fellow agents and brokers, and the company or companies whose products I represent.

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